Posts tagged with "Rove Concepts"

Comfort zone: The average lifespan of the American couch

May 1, 2019

Whether you rate yourself as a “couch potato” or not, few pieces of furniture in your home will ever get more use from family, friends, and pets than the living room sofa, based on a survey of 2,000 Americans conducted by OnePoll on behalf of Rove Concepts, a furniture design and production firm based in Vancouver, British Columbia, Canada.

The average American couch is six years old, holds $1.55 in change, and has been cried on 17 times—based on results of the research, SWNS Digital reported on April 29.

What’s more, America’s typical couch has been napped on 36 times, played host to 32 conversations with family and friends, and supported us through 21 sick days so far, according to results.

While 70% of Americans rate their couch as comfortable enough overall, more than 20% said their couch is faded; and 34% said it’s on their replacement wish list. Indeed, 11% of respondents said their couch was the oldest piece of furniture in the household—outlived only by the bedroom dresser (12%).

Most admitted that they had not replaced any furniture in nearly three years. Sadly, fewer than half (44%) of respondents were “house proud,”  with 10%  going so far as to say they are embarrassed by the appearance of their home.

A spokesperson for Rove said: “The furniture you select [is] a reflection of how you want to feel in your living space. These pieces become a part of the everyday moments that truly make a living space your home.”

Research contact: @RoveConcepts