September 23, 2024
Democrats have outspent Republicans on political ads by about a half-billion dollars since August 1, according to data from analytics platform AdImpact, reports Axios.
As of September 20, Democrats have spent $1.8 billion on ads booked from August 1 through November 5, compared to $1.3 billion for Republicans. That includes spending by campaigns (from the presidential candidates down to lower-ballot hopefuls), as well as by outside groups.
On campaigns alone, Democrats have spent nearly $700 million, compared to almost $400 million by Republicans.
With about a six weeks until Election Day, there’s no end in sight for campaign ads—especially if you live in a swing state.
Research contact: @axios