Posts tagged with "Peacock"

Jen Psaki to join MSNBC as on-air contributor this fall

May 25, 2022

Former White House Press Secretary Jen Psaki  is joining cable news channel MSNBC as an on-air contributor and will also host a new program for Peacock, the NBCUniversal streaming platform, the network announced on May 24.

Psaki, who stepped down from her role as chief spokesperson for President Joe Biden earlier this month, joins a long list of White House officials who have taken jobs on cable news after leaving government, reports The Wall Street Journal.

CNN and Fox News also have served as landing spots for political operatives and government officials—among them, former Trump campaign manager Corey Lewandowski, who served as a CNN political commentator during part of the 2016 campaign; and former Trump White House press secretaries Sarah Sanders  and Kayleigh McEnany, both of whom immediately joined Fox News . (Sanders is no longer with the network.)

Before joining the Biden administration, Psaki was a contributor for CNN—and before that, she served in President Barack Obama’s administration.

MSNBC President Rashida Jones said that Psaki is “a familiar face and trusted authority to MSNBC viewers, and we look forward to her insight during this consequential election season.”

Psaki said in a statement that her time in government “will fuel the insight and perspective” she will bring to MSNBC.

The network didn’t disclose many details of the program Psaki would host for Peacock, which is scheduled to debut early next year. In its statement, MSNBC said it would “bring together her unique perspective from behind the podium and her deep experience in the highest levels of government and presidential politics.”

Psaki was succeeded at the White House by Karine Jean-Pierre, herself a former MSNBC contributor.

Research contact: @WSJ

White House Press Secretary Jen Psaki plans to leave for an on-air role at MSNBC

April 4, 2022

White House Press Secretary Jen Psaki, is planning to leave her post to take an on-air role at MSNBC, a source familiar with the matter told CNBC on April 1.

Psaki, who is still fleshing out details with the company, is expected to leave the White House around May, Axios reported earlier Friday.

Psaki will host a show for NBCUniversal’s streaming platform, Peacock, Axios reported. She had reportedly also been in talks with CNN and other networks.

Psaki did not immediately respond to CNBC’s request for comment.

“We don’t have anything to confirm about Jen’s length of planned service or any consideration about future plans,” a White House official told CNBC in an email. “Jen is here and working hard every day on behalf of the president to get you the answers to the questions that you have, and that’s where her focus is.”

News networks have long looked to recruit spokespeople and other high-profile Beltway figures for their day-to-day political coverage, both as anchors and regular contributors.

Longtime ABC News host George Stephanopoulos, for instance, was formerly the White House communications director under President Bill Clinton. MSNBC political analyst and host Nicolle Wallace was a senior spokesperson for the George W. Bush administration and a spokesperson for John McCain’s 2008 presidential campaign.

Last March, former President Donald Trump’s final Press secretary, Kayleigh McEnany, joined Fox News as a commentator. More recently, CBS News signed ex-Trump official Mick Mulvaney as a paid contributor.

Research contact: @CNBC

NBCUniversal’s streaming platform Peacock is now excusive home of WrestleMania programming

January 25, 2021

Wrestling fans appear to have a new home base, now that Peacock and the WWE have finalized an agreement that will see the NBCUniversal-owned streaming service become the exclusive home of the WWE Network’s programming in the United States, Advertising Age reports.

On March 18, fast-growing Peacock will debut its WWE content library—which includes a 24/7 channel and on-demand content. Going forward, it will also be the sole portal for fans to access the WWE’s pay-per-view showdowns, including WrestleMania and SummerSlam, as well as its original series and archive of past pay-per-view match-ups.

“We are thrilled to further the long-standing and trusted partnership WWE has with NBCUniversal,” says Nick Khan, the WWE’s president and chief revenue officer. 

The Peacock partnership will offer a “combination of premium WWE content, live sports, news, films and television programs,” as well as one original documentary each year from 2022, he adds.

While additional rollout details will be available closer to the WWE Network’s streaming launch in March, all of its content—including PPV events—is slated to be available via Peacock Premium, which costs users $4.99 per month, while its ad-free cousin Peacock Premium Plus goes for double that, Ad Age notes.

With the WWE Network deal finalized, coupled with last week’s news that NBCSN will be shutting down and shifting its programming to both the USA Network and Peacock, the NBCU-owned streaming platform seems poised to become one of the company’s live sports powerhouses.

Research contact: @adage

Zoom, Peacock, and TikTok lead the fastest-growing brands of 2020

December11, 2020

While the pandemic has been anything but good for most U.S. businesses (think: restaurants, bars, air carriers, movie theaters, and gyms), some brand names actually saw rapid growth during the shutdown; as Americans relied on digital and vehicular delivery of food, prescriptions, cleaning products and masks, pet products, entertainment, and even business and casual meetings.

Now, Morning Consult has published its annual “Fastest Growing Brands” list, which it describes as “the definitive measure of brand growth for both emerging and established brands, showcasing a wide range of companies and products that have accelerated their consumer appeal and awareness in 2020.”

On this year’s list, the top spot was claimed by digital meetings provider  Zoom, Fast Company reports. No need to guess why, right? Surprisingly NBCUniversal’s fledgling video streaming service took the number-two spot. Less of a surprise was the brand that claimed the number-three honors: TikTok, a leading destination for short-form mobile video.

Morning Consult says that all the brands on this year’s list were shaped by changing consumer behavior resulting from the pandemic: “Nearly every brand that occupies a spot on the Fastest Growing Brands list is meaningfully connected to pandemic-related behavior, from at-home entertainment to cleaning products to pharmaceutical companies.”

The top 10 on Morning Consult’s fastest-growing brands of 2020 are:

  1. Zoom
  2. Peacock
  3. TikTok
  4. Instacart
  5. DoorDash
  6. HBO Max
  7. WhatsApp
  8. Microsoft Teams
  9. T Mobile
  10. Pfizer

You can check out the full list of brands here.

Research contact: @FastCompanyTop b