Posts tagged with "Krispy Kreme"

Krispy Kreme to launch delivery-only ‘dark shops’

July 1, 2022

In an earnings call earlier this year, Krispy Kreme executives discussed the expansion of “dark shops”—or low-cost delivery points for donuts and sweet treats. Following the company’s “hub-and-spoke” model—in which large, regional bakeries stock products in smaller retail distribution outlets—the dark shops will act as delivery points for the baked foods, requiring lower operating costs than a traditional retail location and accessible only to e-commerce delivery drivers, reports Food Business News.

The concept was piloted successfully last year in the United Kingdom, with more than 50 delivery-only dark shops expanding consumer access to fresh donuts. Krispy Kreme plans on bringing the concept to U.S. and Mexico markets in 2022, following customer feedback that freshness is a key factor in sweet treat purchasing decisions.  

“Our dark shops will piggyback on existing spoke routes, which ensures a fresh donut distribution daily and opens up further access to more customers,” says Michael J. Tattersfield, president and CEO of Krispy Kreme. “We believe these initiatives will generate double-digit organic revenue growth this year.”

Krispy Kreme has seen promising growth in the e-commerce sector since the 2018 acquisition of Insomnia Cookies, a late-night fresh cookie delivery business that operates out of retail storefronts. Total revenue for Insomnia Cookies in 2021 increased by more than 30% overall and nearly 20% excluding new store revenue, says Tattersfield.

With the promising success of Insomnia’s delivery-centric model, Krispy Kreme hopes to capitalize on the appeal of freshness and convenience delivered directly to customers within a 20-minute range of a dark shop.

Research contact: @FoodBizNews

Bulletin to stress eaters: Krispy Kreme, McDonald’s offer free ‘noshes’ on Election Day

November 4, 2020

More than 90 million Americans voted early or by mail this year. But, with the U.S. presidential election on track to have the highest voter turnout since William Howard Taft was elected in 1908 with a 65% turnout, that still leaves over 100 million who should be hitting the polls on November 3.

And for most Americans—whether they are going to the polls or watching the results vigilantly—that could mean a very stressful Election Day. However, Business Insider reports, help is on the way.

If stress eating is your thing, several food chains are offering freebies that will take away the pain—among them:

  • Krispy Kreme is giving customers free doughnuts. The chain also is handing out “I Voted” stickers, in case customers voted early or by mail.
  • McDonald’s is offering a free Apple Fritter, Blueberry Muffin, or Cinnamon Roll with the purchase of coffees starting on Election Day. The “post-Halloween” deal will last from November 3 through November 9.
  • Boston Market is giving away free sliders from 9 p.m. until close nationwide, with no additional purchase necessary. The chain launched its new late night menu in October.
  • McAlister’s Deli is doing a buy-one-get-one-free sandwich deal to celebrate National Sandwich Day, which also falls on November 3. Customers need to sign up for the chain’s rewards program to access the deal.
  • Chili’s $5 Presidente Margarita deal is ending on Election Day. Customers can use the hashtag #PresidenteForPrez for a chance to win free Chili’s for a year.

Taking advantage of one or more of these offers could give Americans something to “chew on,” besides the election results.

Research contact: @businessinsider

40,000 healthcare workers nationwide volunteer for the front lines of New York City’s COVID-19 battle

April 1, 2020

As New York City struggles mightily to get ahead of the swiftly spreading coronavirus pandemic, makeshift hospitals are going up and volunteer healthcare workers—as many as 40,000, according to Governor Andrew Cuomo—are arriving from less-beset areas nationwide to help ease the burden.

Indeed, even as New York Governor Andrew Cuomo put out a call for more supplies and personnel, on Friday, a fleet of healthcare workers from Atlanta came to the rescue, CBS News reported.

More than a dozen health care professionals boarded a Southwest Airlines flight to New Yorkthe airline announced on Instagram, sharing a photo from the plane.

Some of the hands were gloved but everyone in the photo had one thing in common—they all were smiling. Southwest said that the photo “embodies it all: bravery, courage, and sacrifice.”

“These brave souls soldier on in the midst of tremendous risk and exposure, constantly putting the needs of others above their own,” Southwest wrote. “Their selfless sacrifice is a beacon of light during such a dark time in our world, and no amount of gratitude and praise would ever be enough.”

“Because of their courage, our family, our friends, our coworkers, our neighbors, and more have a fighting chance,” the post continued.

And that Southwest flight full of healthcare workers is just a fraction of the additional 40,000 doctors, nurses, respiratory therapists, and other medical professionals who have signed up to join the health care force in New York. Governor Andrew Cuomo announced this figure on March 25, saying mental health professionals also are volunteering to provide free counseling CBS noted.

“That’s a big, big deal,” Cuomo said

Indeed, the healthcare professionals on the front lines of this battle have faced several challenges, including a lack of personal protective equipment and the risk of contracting the virus themselves.

In addition, many individuals and companies have thanked health care workers in a number of unique ways. Companies like Crocs, Starbucks and Krispy Kreme have announced they will give free goods to healthcare workers during this time.

And some people are thanking workers by sending food to hospitals. Last week Bill and Hillary Clinton, who are residents of Chappaqua, New York, sent more than 400 pizzas to employees at every hospital in Westchester County, New York, to thank them for their tireless effort.

At 7 p.m. each day, New York’s quarantined population goes to windows, open doors, and balconies to applaud and demonstrate their thanks to the medical community.

Research contact: @CBSNews