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A.1. enters the dairy aisle with bold innovation: Steakhouse Butter

September 24, 2024

This fall, A.1., the brand known for its iconic steak sauce, is going beyond the condiment aisle with the debut of A.1. Steakhouse Butter, reports Business Wire.

Marking the brand’s first innovation outside the sauce bottle in more than five years, A.1. Steakhouse Butter provides the perfect combination of delicious authentic steakhouse-inspired flavors and a buttery, creamy texture elevating grill enthusiasts’ favorite meals.

From cowboy butter to garlic butter, millions of food enthusiasts are crafting viral butter-based recipes to give their steaks the five star treatment. Inspired by this growing trend, A.1. Steakhouse Butter meets the growing consumer demand for restaurant-quality flavors at home. Infused with fresh herbs and the signature tang of A.1. Steak Sauce, A.1. Steakhouse Butter offers foodies the bold flavor they crave in a convenient, easy-to-use format—no recipe needed.

“From sauces to butter, we know our fans are constantly seeking new ways to recreate the steakhouse experience at home,” said Holland Robinson, brand manager, A.1. “An iconic accompaniment to red meat since 1824, A.1. knows steak. By blending time-honored tradition with modern culinary trends, the new Steakhouse Butter is the perfect partner to the grill, delivering a bold, buttery and savory complement to any meal.”

Building on the brand’s rich history of developing high quality products, A.1. Steakhouse Butter is the first offering of its kind from a mainstream sauce brand and provides meat lovers a convenient way to enhance the flavor of steak and beyond.

Whether enjoyed on steak, spread on pork chops, or melted over a burger, A.1. Steakhouse Butter adds a rich, tangy burst of flavor with a smooth, buttery texture. Even classic side dishes like mashed potatoes and corn on the cob reach new heights with this new addition.

A.1. Steakhouse Butter is available online and coming soon to retailers nationwide in 3.5oz tubs for $4.99. To learn more about A.1. Steakhouse Butter, crafted in collaboration with Epicurean Butter, visit www.epicureanbutter.com/products/a1-steakhouse-butter.

Research contact: @BusinessWire