‘Putting on the dog’: Chihuahua beauty pageant gets more than 800 costumed participants

August 31, 2021

Some Chihuahuas were just born to be stars. That much became apparent during the Miss ChihuahuaTown beauty pageant, at which more than 800 of the tiny dogs modeled their best outfits, according to South West News Service (SWNS) – a British news agency.

The pageant was hosted by ChihuahuaTown Events, an event organizer that puts together “fun festivals” dedicated to the toy breed.

Proud Chihuahua owners from all over the United Kingdom attended the event at the Yardley Youth Football Club in Towcester, Northamptonshire, with their costumed pooches.

A black-and-brown short-haired Chihuahua named Twiglet won the Miss ChihuahuaTown crown at the August 22 pageant with her pink pompom dress, which fell in line with the event’s “Summer Fun” theme.

Meanwhile, Fox News reports, the top prize in the pageant’s “fancy dress” category went to a Chihuahua and Dachshund mix named Chiweenie Beanie, who donned a clown costume complete with a rainbow wig, red nose, sunglasses and party hat.

Other Chihuahua pageant participants also dazzled attendees with dog-size ball gowns, fluffy feathers, and patriotic outfits.

“It was crazy. People make these costumes and hand sew them for their dogs,” photographer Sue Thatcher, 69, told SWNS.

ChihuahuaTown was founded in 2017 and has been hosting festival events that are popular among Chihuahua owners.

The company’s owner, Kerry Brooks, told Fox News that ChihuahuaTown festivals remain the “biggest” organized event she and her team operate. 

Another event is already in the works for the holiday season, which will be called “Chi’mas.”

Research contact: @FoxBusiness

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