Golden Globes debuts one of Hollywood’s most expensive gift bags ever with $500,000 price tag

December 25, 2023

The cost of just about everything seems to be skyrocketing these days, so it makes sense that gift bag price tags also would be increasing—even if they’re actually doled out free to Hollywood VIPs.

So, what will be inside the  gift bags that will be distributed exclusively to winners and presenters at the upcoming 81st Golden Globe Awards, set to take place on January 7?

The Hollywood Reporter divulges that the contents of each bag total $500,000, which makes it one of and possibly the most expensive gift bag ever.

While there are swag suites aplenty that pop up in and around awards season for shows like the Oscars, Emmys, Golden Globes, and Grammys, THR wasn’t able to locate an official bag valued close to the Globes’ new half a million dollars entry. In 2020, swag bag connoisseurs Distinctive Assets presented its Everybody Wins bag—with a price tag that totaled $225,000. (The bag was given to Oscar nominees in the acting and directing categories, although it had no direct association with the Academy of Motion Picture Arts & Sciences.)

What luxury items will the Golden Globes attendees receive this year? The complete list of loot included in the Globes’ extravagant tote follows:

  • Abbaye de la Bussiere: Two-night stay in Burgundy, France ($2,200, available to all 83 recipients);
  • Celestia Phinisi Yacht: Five-day/four-night luxury yacht charter in Indonesia ($50,000, all 83 recipients);
  • Flockhill Lodge: All-Inclusive stay in New Zealand for two people ($15,000, up to 3 recipients);
  • Four Seasons Punta Mita and Naviva, a Four Seasons Resort: Full luxury experience ($15,000, all 83 recipients);
  • Hotel Wailea, Relais & Château: Two-night all-inclusive stay ($5,500, all 83 recipients);
  • Les Bordes Estate: Stay with golf experience ($2,000, up to 15 recipients);
  • Liss Ard Estate: Two-night stay in Ireland ($2,200, all 83 recipients);
  • One Aldwych: Three-night stay in Signature Suite, inclusive of theater tickets, VIP experiences, and private tours ($16,000, up to 3 recipients);
  • Ritz-Carlton Grand Cayman: Five-day all-inclusive luxury experience, including transportation and yacht experience ($20,000, all 83 recipients;
  • Robb Report Car of the Year: Two drive spots for a total of four guests ($28,000);
  • Seabird Ocean Resort: Three-night stay in SoCal with private surf lessons and custom surfboard ($6,500, all 83 recipients);
  • The Britely, Pendry West Hollywood: One-year membership to a private social club ($3,000, all 83 recipients);
  • The Post Oak Hotel at Uptown Houston: Two-night stay with luxury wine experience for two ($5,000, up to 2 recipients); and
  • XO Jet: Complimentary membership with $10K in flight credits ($11,000, up to 10 recipients).

Research contact: @THR