Friends forever! Jennifer Aniston and David Schwimmer reunite in Uber Eats’ Super Bowl ad

February 7, 2024

 They’re not on a break!  Jennifer Aniston stars in Uber EatsSuper Bowl LVIII commercial, which features cameos from several celebrities—including her on-screen love interest in the long-running sitcom, Friends, David Schwimmer.

Throughout the spot, she hilariously “forgets” the identity of her former Friends costar, reports People.

The full commercial starts with Aniston on a studio lot thanking a production assistant for grabbing her Uber Eats bag. “I didn’t know you can get all this stuff on Uber Eats. I gotta remember that,” the employee says.

Aniston responds: “Well you know what they say, in order to remember something, you got to forget something else. Make a little room.”

The scene then cuts to Schwimmer, who is surprised to see Aniston on the same lot. “Jen! Hey!” he says with a smile. As he goes to hug her, Aniston hesitates and Schwimmer crushes the flowers in her Uber Eats bag.

“Have we met?” she asks her longtime friend.

Later on in the clip, she then asks him, “Give me a hint.” Clearly taken aback, Schwimmer says, “Well, we worked together for ten years.”

“Ten years? You were great,” she responds, pretending to remember him.

Conceding to her forgetfulness, Schwimmer says, “You still don’t know, don’t you?” Aniston admits he’s right. As she walks away with her bag of goodies, she scoffs, “Like I’d forget ten years of my life.” As he stares off at Aniston, a defeated Schwimmer says, “I hate this town.”

The ad also includes a series of people forgetting simple things—including David and Victoria Beckham. (The married couple starred in Uber Eats’ Super Bowl teaser, and in it they “forget” Aniston’s name.)

During the Super Bowl ad, David blanks on her iconic Spice Girls group name. “Remember when you used to be a pepper lady?” David asks. Victoria responds, “Wasn’t it the cinnamon sisters?” Their playful banter includes several more forgetful responses, including “basil babes” and “paprika girls.”

Jelly Roll, who has several face tattoos, also shows up in the commercial. In his funny scene, he forgets he ever got inked. “Did someone doodle on my face?” he says in horror while looking in the mirror. He then screams, “It’s not coming off!”

The star-studded commercial features one more cheeky surprise—Usher, who will be headlining the Super Bowl halftime show this year, makes a cameo to close out the ad. “I hope I get to play a halftime show someday, man,” he quips.

“Whatever you forget, remember Uber Eats gets groceries,” reads the brand’s tagline. The teaser for the commercial, released late last month, hinted at the forgetfulness theme.

The Uber Eats Super Bowl commercial is set to air during the big game on February 11. The Kansas City Chiefs and the San Francisco 49ers will face off in Super Bowl LVIII, airing on CBS at 6:30 p.m. (ET).

Research contact: @people