October 17, 2023
On Tuesday, October 10, Banana Republic launched a capsule collection designed by Helmut Lang’s creative director Peter Do, reports Fashion Dive.
The 28-piece ‘genderful’ line, first announced in August, comes in neutral monochrome black, white and khaki. Pieces include trench coats, a leather shirt, tuxedo suiting, sweater tops, a dress, silk scarves, and a leather bag—and everything is designed using “inspiration pulled from the Banana Republic archives,” per the release from the company.
The line is available via Banana Republic e-commerce platform and in select Banana Republic stores in the United States, Canada, and Japan, and it’s not cheap: Prices range from $100 for tank tops and scarves, to $1,200 for outerwear.
Details such as a vintage map of Brooklyn in the underlining of a trench coat and printed on shirts, a dress, and a scarf add interest to the otherwise subtle looks, and highlight New York City, where Do launched his namesake line in 2018. Other graphic elements include a sketch of a banana on a sweater, a tee-shirt, and a scarf. The line also features mixed materials such as leather details on knit pieces and a removable shearling collar on a trench coat.
“For BR x Peter Do, we focused on universal pieces designed with an eye towards versatility, wearability, and a timeless point of view,” Do said in the release. “We both believe in quality and the end goal is to dress people in clothes that they will want to rewear with a feeling of newness each time.”
“BR x Peter Do allows our brands to reach a new consumer who is passionate about fashion and culture,” Meena Anvary, Banana Republic’s head of Marketing, said in the release. “The intersection of our heritage and Peter’s unique design sensibility creates a fresh, effortless look to support our customers’ multi-dimensional lives. We are excited to offer a collection that will be a mainstay in wardrobes for years to come.”
Research contact: @BananaRepublic